UI / UX Design & Branding
Atlas Coaching

UNDERSTANDING FRUSTRATIONS
Personal trainers often rely on scattered tools—spreadsheets, messaging apps, and pen-and-paper—to manage clients. This leads to inefficiency, missed opportunities, and a lack of professional polish. Atlas was created to eliminate this friction and give trainers a reliable, all-in-one solution.
THE PRODUCT
Atlas combines scheduling, payment tracking, progress monitoring, and communication into a single, mobile-first experience. Trainers get a dashboard that surfaces key information at a glance, while clients have their own portal to track sessions, payments, and results. A smartwatch companion and brand identity package extend Atlas beyond the app itself, supporting both usability and visibility.


WHERE THE FUTURE LIES
The vision for Atlas is to become the go-to management tool for fitness professionals. Next steps include refining features through pilot testing with trainers, introducing AI-driven performance insights, and scaling the product to gyms and studios. With early traction through competitions like Catalyst Invent and IDI Graduate Awards, Atlas is positioned for growth beyond a student project into a real-world venture.